Brexit is a mountain of uncertainty, a complete white out. I recently attended a forum, 90 minutes on ‘post brexit’ which led us pretty much round in circles.
A recent article in the Telegraph however has trumped up some pretty good stats to encourage us that our trusty old skiers will STILL SKI! . . . well what better way to forget your woes than blasting down a mountain? (many of us also trying to leave our hangover at the top of the snowy covered peaks)
People who ski, will ski. People who don’t ski are less likely to take it up now. Well, that seems reasonable to me. If you bought your new ski’s and sexy Bognor jacket you would be damned if it doesn’t leave your wardrobe! According to ‘The Ski Club’ consumer research 2016 report, 65% of skiers have said that their skiing habits will remain the same over the next three years and 28% said their snow sports would increase (the remaining 7% are obviously ‘wanna be’ skiers and have fallen on the first powder day) so quite frankly, when they return, we will leave them searching for their ski’s off piste.
Thanks to the recent statistics released today, the Brexit white out seems to be dawning on a blue bird. The skies are clearing and our faithful skiers, will be returning. It will be a tough year, it’s always a tough year until the snow falls and client’s get the urge to shimmy down fresh tracks and into the arms of a comforting vin chaud. But for god’s sake, let’s be a little but more positive . . . it’s about time to begin the snow dance after all.